PHASE ONE

Prep Your Home

Get a pre-listing inspection to avoid surprises

Find and fix problems before the buyer's inspector does. Know what you're working with first.

Handle minor repairs, leaky faucets, chipped paint, broken handles

Every small issue screams 'deferred maintenance' to a buyer.

Touch up or repaint walls in neutral tones

Fresh white or greige makes every room look bigger and brighter.

Declutter and depersonalize every room

Buyers need to picture their life there, not yours. Remove family photos and personal collections.

Deep clean the entire house (or hire a pro)

Windows, baseboards, grout, carpets. First impressions are everything.

Boost curb appeal, landscaping, front door, house numbers

You have 7 seconds to make a first impression from the curb.

Stage the home (or let Jesse arrange it)

Staged homes sell 73% faster and for up to 10% more. Do this last, right before photos.

2

PHASE TWO

Price & List

Talk to Jesse about your selling strategy

Timing, pricing, marketing, we build a custom playbook for your home.

Review recent comps in your neighborhood

What similar homes sold for in the last 90 days is your true market value.

Set a competitive asking price (not emotional price)

Overpricing costs you time and money. The market decides the value.

Prepare a seller disclosure statement

California law requires you to disclose known issues. Be honest, it protects you.

Review and sign the listing agreement

This outlines commission, timeline, and marketing plan. Read it carefully.

Approve your listing photos and video

Jesse's team shoots professional photos, drone, and video walkthroughs.

Plan your showing schedule

The more accessible your home, the faster it sells. Weekends are key.

3

PHASE THREE

Showings & Offers

Keep the home show-ready at all times

Beds made, dishes done, lights on. You never know when the right buyer walks in.

Leave for all showings, buyers need to feel at home

Sellers being present makes buyers uncomfortable and less likely to offer.

Review every offer within 24 hours

In a competitive market, speed matters. Jesse walks you through every term.

Compare offers on more than just price

Contingencies, closing timeline, earnest money, loan type, all matter.

Negotiate counteroffers strategically

Jesse handles the negotiation. The goal: best price with fewest contingencies.

Accept the best offer and open escrow

Signed! Now the 30-day countdown begins.

Respond to the buyer's inspection requests

Negotiate repairs vs credits. Don't let small asks kill a good deal.

4

PHASE FOUR

Close & Collect

Cooperate with the buyer's appraiser

Make the home accessible and provide any records of improvements.

Complete any agreed-upon repairs before closing

Get receipts, the buyer may ask for proof.

Start packing and planning your move

Don't wait until the last week. Start boxing up non-essentials now.

Review the closing disclosure and seller net sheet

This shows your exact proceeds after mortgage payoff, commissions, and fees.

Cancel or transfer utilities and services

Electric, gas, water, internet, trash, security system, lawn service.

Do a final walkthrough with Jesse

Make sure you haven't left anything behind and the home is broom-clean.

Sign closing docs and receive your proceeds 🎉

Wire hits your bank same day. Your home is sold. On to the next chapter.

The Home Seller
Checklist.

Prep Your Home

Price & List

Showings & Offers

Close & Collect

Real Reviews. Real Closings.

I'd love to hear
what you're looking for.

The Home SellerChecklist.

Prep Your Home

Price & List

Showings & Offers

Close & Collect

Real Reviews. Real Closings.

I'd love to hearwhat you're looking for.

The Home Seller
Checklist.

I'd love to hear
what you're looking for.